Archive for July, 2012

Chip It By Sherwin Williams


Choosing a paint color can be quite a difficult task. Especially, if the knowledge of color theory never expanded beyond scribbling crayons on paper in elementary school. You think that the paint you picked matched the colors of your inspiration picture perfectly, until…. they’re slapped on the walls!

Most people are disappointed to find, what looks good on paint chips might really not be what was originally imagined. And this is where Sherwin Williams Chip-it proves to be the magic lamp for home owners and designers. is a web site created by McKinney for Sherwin Williams. It analyzes all the pixels in an image and finds the right equivalent to one of Sherwin Williams 1500  paint colors. This technology enables people with or without design /color background to create color palettes with ease, narrowing any scope of a mistake.

So now that you know about it, what are you waiting for? “Chip it” your inspiration picture and start dipping that brush!